Key Takeaways
We have all experienced creative block, where ideas are nonexistent, and the thought of even being creative feels like an insurmountable albatross. Dread sets in.
Various exercises have been developed to help creatives break through, such as free-form sketching or simply going outside to observe nature, but then what? Here, we’ll share a few practical methods we use to spark creativity.
Nothing is New Under the Sun
One method employs looking backward to move forward. By revisiting historical techniques, aesthetics, and processes, you can then reinterpret them through a contemporary lens. The dichotomy between old and new creates something familiar yet altogether new and fresh. This approach removes some of the pressure to create something entirely new.

Hooked on a Feeling
The second method is less about what something is and more about how it feels. Develop concepts around a mood, emotion, or experience, allowing those elements to drive the creative process and visual language. This approach allows abstract thinking and concepts to take shape.


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Objective Observance
With this method, take something tangible and identify its elemental details, then ask what happens when those raw components become the concept itself. This approach makes room for more points of focus and exploration.
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Case Study Coming Soon
As you begin to practice these methods, you’ll no longer find yourself waiting for inspiration to arrive; instead, you’ll create the rigor to find it.


